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When it comes to websites, search engine optimization has become an important consideration. With millions of websites vying for the top spot on search engine results pages (SERPs), search engines had to come up with a new way to list them. Web development and design, on the other hand, are the means by which one can get a higher ranking. Title tags, keyword utilisation, image optimization, and linking, among other things, are all taken into account here. This indicates that the website satisfies all of the criteria for being ranked first.
- SEO is about more than simply search engines; it also improves the usability and experience of a website's visitors.
- Users trust search engines, and having a website that appears in the top results for the keywords the user is searching for increases the website's trustworthiness.
- The social advertising of your website will benefit from SEO. People who find your website through a Google or Bing search are more likely to share it on social networking networks like Facebook, Twitter, and others.
- It can assist you gain an advantage over your competitors. If two websites sell the same product, the one that is optimized as per SEO guidelines, is more likely to attract more visitors and generate more sales.